As a female centric business, we find inspiration in many places, from sigh inducing scenes in our favorite movies, to the pages of fashion magazines where the sets send our creative wheels spinning. When it comes to the business though, we find confidence in the success stories of other female entrepreneurs out there making it happen.
In a new blog post series, we’ll be running short features on those women changing the World. We’re starting today with Spanx founder, Sara Blakely. One night before a party, out of desperation, the thirty something grab her scissors and in a brash move, severed her panty hose just above the knees. The rest of the night, she walked with comfort, knowing her rump looked smooth and her tummy felt supported. She thought, this is it, these footless panty hose are going to change the way women wear clothes.
Blakely’s passion and dedication pushed her forward, despite road block after road block. Her “crazy invention” has now become a billion dollar business as a result of her tireless commitment to the brand.
She has now expanded her mission beyond helping women feel and look beautiful through her products, by creating the Sara Blakey Foundation, which is “dedicated to helping women globally and locally through education and entrepreneurship. By finding the future female entrepreneurs and leaders of the world and giving them the “leg-up” they need to succeed, the whole world will benefit.”
Watch her share her story during a TED talk herehttp://www.inc.com/sara-blakely/the-spanx-story-how-sara-blakely-turned-footless-pantyhose-into-a-business.html.html